Included within this framework
50 pages of content - Included
Unique pages that follow the same format of What, Where, When, How and Why – along with handy tips. Video resources will be embedded and there will be supporting evidence provided for parents who would like extra information.
Communications pack - Included
To launch the new content, a full communication plan will be provided with key messages for parents, a press release and a toolkit of social media posts for your own channels.
Digital campaign - Included
Guaranteeing a minimum of 1,000 visitors each month, the digital campaign aligns with what local parents are searching for on Facebook, Instagram and Google.
Branded website (not a microsite) - Included
A bespoke website hosting all 50 pages of content that will be hosted for one year. With an option to transfer ownership to you at no additional cost.
Monthly support for 12 months - Included
We will update your website with new links and events to make sure that it is always up to date and useful.
Quarterly evaluation for 12 months - Included
A report outlining the visitor numbers, most engaged pages and most clicked links will be provided to enable the content to be developed so it remains useful for your parents.